Author: Jeff Edwards

As Vice President of QIC, Jeff oversees daily operations as well as the company’s strategic marketing initiatives. He has 20+ years in the incentive and recognition industry with prior lengthy experience in retail marketing/advertising and consumer loyalty.

B2B Loyalty Program and Customer Behavior Statistics

B2B loyalty program statistics

At QIC, we’ve seen firsthand how custom B2B loyalty programs can enhance success for companies and organizations. Perhaps your company has considered or is currently exploring the benefits of implementing a B2B loyalty program.

With over seven decades in the industry, we know the value of well-designed and executed programs. But don’t just take it from us. Below is a list of key B2B loyalty program statistics and facts which speak to program efficacy.

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A Guide to Dealer Loyalty Program Design

Many organizations rely on external dealers and distributors to connect with customers, promote products and services, and boost sales. But when key parts of your operation aren’t located in-house, it can increase uncertainty and reduce control. However, you can regain that control by implementing a custom dealer incentive program that keeps your distributors aligned with… Read more »

Happy Thanksgiving from QIC!

Thanksgiving serves as an important reminder to pause, appreciate, and savor the relationships that bring true meaning to our lives. This Thursday, many will gather around the table to enjoy great food and the company of family and friends, and to express love and appreciation to those who matter most. On behalf of the entire… Read more »

Happy Independence Day!

Tomorrow, we celebrate our nation’s Independence Day, and from our team to yours – we hope it will be a day of family, friends, fun, and relaxation. Many Americans will be enjoying cookouts, baseball, and fireworks as we commemorate the events of July 4, 1776. On that day in Philadelphia, Pennsylvania, the Second Continental Congress… Read more »

Your Guide to Contractor Rewards and Incentive Programs

When businesses partner with contractors, they gain access to organizations and individuals that can become steady customers themselves while also acting as brand ambassadors, ensuring long-term, lucrative engagements. Having incentive programs in place can help keep your relationships strong, allowing you to secure business over your competitors.